Journey Collab Website
When Journey set up their collab art space in the heart of Whangārei, curious locals instantly gravitated towards them for the cool aesthetic, community lead kaupapa (set of values, principles or purpose) and exhibitions celebrating locally created art.
With 3 brands working out of the Journey Collab studio, their following grew quickly and with that the need to reach their customers outside Whangārei. Having the ability to sell their art & clothing online via Shopify has enabled Journey to reach a new client base, and keep loyal customers in the loop when new products are added. Their collective art & clothing product photography is bold and cohesive, and by keeping their website clean & minimal allows their products to speak for themselves.
I continue to support Journey Collab with ongoing website support & advice, and always with their community lead kaupapa.